Italian startup Bevy spends $ 2 million on home delivery of drink cases

An everyday problem that is still too common in most parts of Europe is the process of moving water cases home from a supermarket or discounter. Despite the growing number of q-commerce players and supermarkets offering delivery services, there is room in the market for fast delivery of bulky foods and beverages.

Solving the problem, the Italian startup Bevy(not to be confused with an American startup Bevy) delivers water and daily drinks to the customer’s doorstep within 3 hours at supermarket prices, Senza delivery fee. However, it should be noted that delivery is available from 8 a.m. to 10 p.m., Monday through Saturday. If on Sunday thirst, che sfortuna.

After deploying beverage delivery services on the same day in April this year, the startup raised $ 2 million in funding to get started across Italy. The pre-sowing tour was led by FoodLabs along with the participation of angel investors including Matteo Pichifounder of Poke House, and Vincenzo Ferrierifounder of Cioccolati Italiani and Bun Burger.

The transition from senior consultant McKinsey to co-founder Bevy, a native of Berlin Hendrik Wavers explains why it is Bevy and why it is Italy: “We want to make people’s daily lives easier by getting rid of the pain of wearing heavy water and drink cases. Italy is an ideal market to launch this service, as it is the country with the highest consumption of bottled water per capita in Europe. ”

In 2020 82% of Italian consumers drank water from PET bottles. Aiming to reduce the number of PET bottles in the beverage space, the startup seeks to facilitate the purchase and return of recyclable glass bottles, which is traditionally reserved for hotels, restaurants and catering. Perhaps remarked by Wavers during his time at Stern School of Business at New York University, Bevy is introducing a deposit system that promotes and encourages the use and return of bottles. Naturally, following the modern tune of ESG, Bevy plans to deliver these bottles through a fleet of electric vans.

“In the last 20 years, only one Italian startup has achieved unicorn status. This is surprising given that Italy is the fourth largest economy in Europe and has many home-grown technological talents, “added the co-founder. Federico Lettieri. “We want to lay the groundwork for a thriving startup ecosystem in Milan that can compete with people like Berlin and Paris in the long run.”

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