TULPEHOCKEN – Dieffenbach’s Potato Chips Inc. has released a new product in the Uglies Kettle Chips snack line. Uglies Sweets are new recycled sweet potato chips that will debut this month at a limited number of Sam’s Club venues.
A snack maker from Berks County uses imperfect sweet potatoes to make “crunchy and lightly salted” sweet potato chips.
Uglies Sweets will be available in 15-ounce packs at some Sam’s Clubs stores for a limited time, and 1.5-ounce and 5.5-ounce packs will be available later this month at select retailers. According to a spokesman for Dieffenbach’s, the chips will initially be distributed in the southeastern United States and will not be available at Sam’s Club locations in the three-county region. However, the new product will be available at the Dieffenbach factory store, 51 Host Road in Tulpehoken.
Uglies Kettle Chips are made in small batches using potatoes with small flaws that might otherwise be thrown away – potatoes that are too big or too small, have the wrong color or the wrong sugar content, or are surplus to the farmer – according to information on the company’s website.
According to the company, 26% of American products are discarded for cosmetic reasons, and 6 billion pounds of products are not collected or sold for aesthetic reasons. According to a press release, Uglies Kettle Chips is committed to supporting farmers, cutting food waste and fighting hunger since its inception in 2017.
Earlier this year the Uglies brand was redesigned to include a new logo, website and packaging design. For more information on Uglies Kettle Chips, visit www.ugliessnacks.com.
Founded in 1964, Dieffenbach’s Potato Chips Inc. is a family-owned third-generation chips manufacturer owned and operated, headquartered in Tulpehoken. Brands include Dieffenbach’s Kettle Chips and Uglies. The company also produces potato chips, sweet potato chips and a blend of root chips for national retailers.